Christian de Bergh

Managing Director Retail Branding, Paris

Christian is Managing Director of Retail Branding in Paris. He is in charge of strategy, leading the team =and directly managing major projects. After attending Sup de Co Business School he worked at Lonsdale Design. He joined Dragon Rouge in 1991 where he directed the Corporate Branding team for fifteen years. Christian’s clients in Retail Branding include SNCF, Relay, L'Oreal, Elior, Credit Agricole, E.Leclerc and SFR .

"It’s a profession where you can leave your mark in the city. From the strategic vision to the final execution, I like to be there at key moments in the projects - from initial understanding of the issues to making sure of the details that are key to a successful project. "

When Christian isn't building brands at Dragon Rouge, he builds and restores houses and enjoys spending time at exhibitions. (he is from a family of architects and one of his ancestors won First Prize Architecture of Rome in 1865).

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