Oh, Cookies!
Um Ihnen eine bestmögliche Navigation auf unserer Webseite anbieten zu können, und das Erstellen von Statistiken und das Teilen von Inhalten auf sozialen Netzwerken ermöglichen zu können, verwendet Dragon Rouge Cookies. Durch die weitere Nutzung der Webseite stimmen Sie der Verwendung von Cookies zu.Mathieu Sakkas speaks at the Forum de la Billetterie
Mathieu Sakkas, our Managing Director of Corporate, Service & Retail Branding, participated in a conference today at the Forum de la Billetterie, an event dedicated to actors in the fields of Culture, Museums, Sport, Amusement Parks and Cultural Tourism.
The round-table discussion, centred on the theme “Brand identity at the service of commercialization: a vital coherence issue”, brought together powerful brand stories and those who wrote them.
– What does it take to build a strong brand platform?
– How to best understand its deployment at all levels of event organisation?
– How can we measure the benefits it brings?
Mathieu attended to share his experience and explain how to give a brand a new lease of life, particularly through concrete examples in the world of sport.
Click here pour visionner la conférence!