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Niki Slawinski, Head of Corporate Branding at Dragon Rouge Hamburg, shares his insight on the topic of digital empowerment in branding in this first issue of the Red Paper focusing on the concept of a ‘Single Source of Brand‘.
You can access the issue here and understand why a ‘Single Source of Brand’ leads to more empowerment in branding!
For further information, please contact Niki Slawinski, Head of Corporate Branding at Dragon Rouge: n.slawinski@dragonrouge.com